Worldwide Demand for Coffee Subscriptions Is Anticipated to Reach US$ 1.98 Billion By 2032

 According to Fact.MR, a market research and competitive intelligence provider, the global coffee subscription market has reached a valuation of US$ 685.7 million and is expected to expand rapidly at an impressive CAGR of 10.9% during the forecast years of 2022-2032.

Coffee is becoming a daily need for a huge pool of the population, making coffee subscriptions a popular choice in the bargain. Manufacturers are offering sample/tasting kits with a variety of coffees, from single or multiple origins to refundable first orders, to boost their subscription sales.

Change in consumer behaviour led by the COVID-19 pandemic has revolutionized the coffee subscription market across regions. Restricted mobilization increased consumer dependence on online purchases, which has continued even after the loosening of restrictions. Providers or roasters have also boosted coffee subscription industry. Offering bespoke subscription plans with customized subscription frequency, choice of beans, choice of roast, etc., has instilled a sense of power among consumers, driving this subscription market.

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Fact.MR’s analysis suggests that add-on services and discounts by service providers/roasters could help the coffee subscription industry acquire rapid traction in the near future. As the aforementioned offerings will increase market penetration and consumer retention, the market for coffee subscriptions will ultimately benefit in the long run.

Additionally, the popularity of coffee subscriptions has also increased due to the trend of people practicing their barista skills at home. Increasing variety and sophistication of at-home coffee products point to a more profound change in how coffee is viewed, sold, and consumed around the world. Also, Increasing adoption of single cup brewing machines owing to the rising trend of home-based coffee consumption will lead to an absolute $ opportunity of US$ 447.6 million from 2025 to 2028.

Key Takeaways from Market Study

• The global coffee subscription market is projected to expand at a high-value CAGR of 10.9% and reach US$ 1.98 billion by 2032.
• The market expanded at 11.5% CAGR during the 2017-2021 period.
• Under coffee type, the Espresso segment is currently valued at US$ 212.2 million.
• Europe dominated the global market with 37.7% share in 2021.
• Demand for coffee subscriptions is expected to increase at CAGRs of 15.8% and 14.3% in South Asia & ASEAN and East Asia, respectively.

Market Participants

• ATLAS Coffee club
• Bean Box
• Yesplz
• Seedleaf
• MISTOBOX
• Panera Bread
• La Colombe Coffee Roasters
• Bean & Bean Coffee
• Driftaway Coffee
• Blue Bottle

Competitive Dashboard

Market players have adopted quality improvements while putting a strong emphasis on efficiency and sustainability in farming to keep up with market trends. To expand their geographic reach, industry players are also targeting expansions, partnerships, and collaborations.

Additionally, coffee suppliers and roasters have tackled the issue of women’s empowerment by obtaining beans from female farmers and fulfilling their CSR.

• In Aug 2022, Steeped Coffee announced a partnership with Ayesha Curry’s Sweet July Subscription Box. This will assist the company in making high-quality coffee more affordable and sustainable.
• In Jun 2021, PT’s Coffee Roasting Co. joined Mistobox, which will help the company expand its product portfolio and gain wider customer attention.

Fact.MR has provided detailed information about the price points of key coffee subscription providers positioned across regions, sales growth, production capacity, and speculative technological expansion, in the recently published report.

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Market Development

Coffee subscription providers are targeting product cost reduction by partnering with roasters. This has also aided in a smoother supply chain and diversified the product portfolios of several providers.

As one of the most widely consumed refreshment drink, coffee is desired in various flavours. Pursuing this, coffee subscription providers are offering customized coffee with imports from varied coffee-producing countries around the world and delivering it anywhere. Providers are also boosting consumer penetration by strengthening their distribution networks in growing markets such as the United States.

Segmentation of Coffee Subscription Industry Research

• By Coffee Type :
  • Single Origin
  • Blend
  • Espresso
  • Decaf
  • Others
• By Roast Type :
  • Dark
  • Medium
  • Light
• By Grind Type :
  • Whole Beans
  • Ground
• By Frequency :
  • Weekly
  • Biweekly
  • Monthly
  • Annually

More Valuable Insights on Offer

Fact.MR, in its new offering, presents an unbiased analysis of the global coffee subscription market, presenting historical market data (2017-2021) and forecast statistics for the period of 2022-2032.

The study reveals essential insights on the basis of coffee type (single origin, blend, espresso, decaf, others), roast type (dark, medium, light), grind type (whole beans, ground), and frequency (weekly, biweekly, monthly, annually), across major regions of the world (North America, Latin America, Europe, East Asia, South Asia & ASEAN, Oceania, and the Middle East & Africa).

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